Saturday, May 30, 2020

Google Maps + Your Contacts + JibberJobber = COOL

Google Maps + Your Contacts + JibberJobber = COOL Did you know you can see your Contacts on a Google Map? Look at my map, expanded out to the entire U.S.  By default I see just my town, but I can zoom in/out, move to different cities, states, etc. (bonus points if you can see YOUR picture on my map :)) How do you do this? 1. Ensure the street address of your Contact is in their record, 2. Put their picture on their record.  If there is no picture, we use a default icon:   Is that cool, or what? Oh yeah, you can also see your Companies like this, as well as the Global Companies, which are Companies that other users share with JibberJobber users. Google Maps + Your Contacts + JibberJobber = COOL Did you know you can see your Contacts on a Google Map? Look at my map, expanded out to the entire U.S.  By default I see just my town, but I can zoom in/out, move to different cities, states, etc. (bonus points if you can see YOUR picture on my map :)) How do you do this? 1. Ensure the street address of your Contact is in their record, 2. Put their picture on their record.  If there is no picture, we use a default icon:   Is that cool, or what? Oh yeah, you can also see your Companies like this, as well as the Global Companies, which are Companies that other users share with JibberJobber users.

Wednesday, May 27, 2020

Resume Writing - The Objective Way

Resume Writing - The Objective WayWhen it comes to resume writing, the objective way of presenting yourself is not the right way. In fact, many people do not realize this but in your application you can put anything that you want. You should however write your resume in a certain way because it will reflect on how you are going to be perceived by the employer.If you really want to have a good impression on an employer then you should present yourself in the objective way. You should highlight your achievements that you have made during your employment. Be particular with the areas that you think are worthy of advertisement. Do not forget that the employer is hiring you for a specific reason and he needs to know what he is getting.When it comes to highlighting your achievements in a positive way, remember that the list should be too long. There should be at least one impressive thing for every two to three accomplishments. Do not let the list is too short. The more items that you have included in your resume, the higher it will be considered as. One can even exaggerate the number of accomplishments if the objective is to put emphasis on them.Once you have the right information in your resume, then you should provide it in a way that the employer will like it. The list should include at least a few achievements and do not omit any of them. The better you are at your work, the more achievements you should have. Be sure to mention those that you did for your former employer.When you are creating a list of achievements, always remember that it should be short and sweet but they should be presented in a good impression. You should not use too many words or you may make the impression wrong. Try to make a short list but be sure to leave enough room for the employer to understand what you mean by your list. Just remember that the objective of the resume is to make the impression of you being worth a job.As mentioned earlier, you should focus on the objective way when i t comes to resume writing. It is also very important to remember that your objective should be a single sentence. If you give a complete list of accomplishments, you will be making an impression that you are over exaggerating and that the employer will not accept this form of resume.It is important that you have a good list of accomplishments that match the job requirements. This is because you are not writing a resume for the purpose of getting it approved. It is the objective way that you should be focused on and not the approval method.The objective way is the best way when it comes to creating a resume for a specific job. It will reflect positively on the resume. When you want to have a good impression on an employer, make sure you follow the objective way of resume writing.

Saturday, May 23, 2020

Interview With a Coca-Cola Executive About Personal Branding - Personal Branding Blog - Stand Out In Your Career

Interview With a Coca-Cola Executive About Personal Branding - Personal Branding Blog - Stand Out In Your Career Today, I spoke with Jerry Wilson, who is an executive with The Coca-Cola Company, which is the leading global brand.   During this conversation we touch on the basics of personal branding, how both Coca-Cola and Jerry have built their brands co-jointly, how to build your brand whether youre a college student or CEO and how to stand out in a large company. My perspective on personal branding is almost identical to Jerrys and we have never even spoken before.   His perspective is from an executive at the most well-known brand in the world and mine is from a millennial leader. Today, Jerry shares some great information   with us, so take the time to read through this entire interview, digest it and act upon it! As an executive for the #1 corporate brand in the world (Interbrand/BusinessWeek), Coca-Cola, how do you define branding and personal branding? The discipline of brand development is both an art and a science. Think of a brand as a promise to a targeted group of consumers and the long-term brand loyalty is relative to how well the promise is actually delivered. A simple equation for a corporate brand is: PROMISE + EXPERIENCE = RELATIONSHIP The goal of a brand leader is to create such a relationship with its’ target audience that no other substitute brand will do. Achieving brand insistence, the pinnacle of success, is the result of a fully integrated strategic plan and flawless implementation. Brand building is a continuous effort and consistency of communication is important to avoid sending confusing messages Personal branding is a similar process. Whether an individual knows it or not, they are already positioned by others. This image is the result of their attitudes, behaviors, how they interact with others, their language, their non-verbal communication, etc. People send out messages all day long without even recognizing the impact on themselves or others. The idea of personal branding is to ask the question, “What if you thought of yourself as a brand?” Would you be occupying the space in life where you are today, or would you be in a completely different occupation or life situation? By simply adopting some of the proven techniques of successful brands and putting them to use for yourself, you can build the brand you want to stand for. How have you seen the Coca-Cola brand grow since you’ve worked there and how have you grown your personal brand during that time? The Coca-Cola Company owns, markets and distributes hundreds of brands including VitaminWater, Odwalla Juices, Sprite, Fanta, Minute Maid, Georgia Coffee, and many others. Our flagship brand Coca-Cola is always at the forefront of our marketing focus and prioritization. Brand Coca-Cola personifies authenticity, life’s simple pleasures, and optimism. We learned many years ago, during the New Coke launch, that our brand Coca-Cola is actually “owned” by our consumers all around the world, not the corporation. This has led to a constant pursuit of consumer knowledge and insights. Learning comes in the form of qualitative and quantitative research and from closely observing consumers to better understand the role of Coca-Cola in the days of their lives. Based on these insights, we have expanded the footprint of Coca-Cola to include Diet/Light Coca-Cola, cherry Coke, and most recently Coca-Cola Zero. Coke Zero invites the consumer to continue to be in charge of how they choose to enjoy their own Coke. This newest Coke brand is proving to be a very successful way to let consumers enjoy the same great taste of Coca-Cola with Zero calories. During my 20 years with Coca-Cola, I have been privileged to help this great brand grow as a global icon. Coke is much more than a “soda pop,” it is an idea, a trusted friend, part of economies and cultures all around the world. As President of our Company’s only global operating unit, the McDonald’s Division, I have experienced many different roles and responsibilities during my career with The Coca-Cola Company. Currently, I lead our strategic alliance with McDonald’s in 118 countries and over 31,000 restaurants. Leading cross-functional teams in Europe/Eurasia/Middle East/Africa, Latin America, Canada, USA, and Asia Pacific, I choose to spend about 70% of my time on the road, in the marketplace, domestically and internationally with my teams and customers. I also serve as a member of our Senior Leadership Team that sets and guides our Company’s growth strategies. I can honestly say that “Brand Jerry” has grown tremendously from an entry level Account Executive to Director of Strategic Marketing, Director of Strategic Planning, to Vice President of Western Operations to my current global role. I love being part of the food service industry as it is filled with dynamic entrepreneurs, touches the lives of real people and is an enjoyable people business. I have always been open minded to any role, regardless of grade level, where I could grow my skills and this approach has afforded me many great assignments over the years. Too many people only accept jobs that are considered promotions when many lateral, or short term, assignments are great career and personal brand builders. I recognized many years ago that the key to success was the ability to attract, develop, and energize the best possible people I could find. Therefore I have worked hard to establish an identity that is associated with people development. Everyone needs to stand for something that can distinguish themselves from others. I have chosen people development and strategic leadership as my two key areas of focus. Great brands are very focused, yet most people want to be all things to all people. This is a trap that will keep you from perfecting the areas where you want to excel. Can you explain the personal branding process you recommend to others (your 7 step approach)? First, let me say, personal branding is NOT about embarking on a self promotional campaign, how to network your way to the top, or dress for success. Over the past 30 years, with The Coca-Cola Company and with Volkswagen of America, I have been fortunate to have had a hand in building successful global brands. While there are many aspects of brand building, I hand selected 7 elements that are naturally transferable to personal branding. These steps are fully described and developed within my book Managing Brand YOU, 7 Steps to Creating Your Most Successful Life, published with co-author Ira Blumenthal. The 7 Step System is a logical sequence of actions that is designed to help anyone determine their true passions and how to build a Brand YOU plan to get there. Since great consumer brands are true to themselves, it is only natural that successful personal brands take time to understand their own “true North” on the proverbial compass of life. Beginning with a thorough Brand YOU Audit will set the tone for understanding one’s current Image and their desired Identity. From there, the individual will develop a personal Positioning Statement, SMART Goals, personal Strategies and ultimately their customized Implementation Plan. This process has been designed to foster deep thinking and set in motion a course of actions that will help anyone in any field or lifestyle commit to building their own personal brand that brings pride over the long term. Included are organized worksheets plus examples of corporate brands and personal brands that help guide one’s efforts. I recommend that everyone take time to think about themselves and what they really want to achieve in life. I once heard someone say, “Love what you do and you will never work a day in your life.” Find what you love, and then build a plan to get there. Hopefully, Managing Brand YOU will provide an approach that will help people develop their own unique, different and special place in life. Personal branding exists on multiple levels. What do you recommend CEOs do about their brand all the way down to college students? Whether one is a CEO or a college student everyone is a personal brand. These personal brands have a history, stand for something and project an outward image. These multiple levels create great opportunities for anyone to establish their own identity. CEO: For example, during today’s turbulent economic times, a successful CEO must be visible and able to relate with his or her organization in a trusted way. This requires transparent dialogue concerning the realities of the business conditions with the employees, customers, and media. Effective and empathetic communication skills are just two ways a CEO can differentiate their own brand. Mid-level managers can demonstrate their ability to bring answers to business questions beyond their normal job descriptions resulting in a unique positioning with management. Managers who are growing their career can find themselves a bit lost in the shuffle. Especially, at this level, managers can separate themselves from the rest of the pack through innovative thinking and solutions oriented actions beyond the daily routine. College students also have a tremendous ability to create a personal brand in the eyes of their prospective employers. Stepping up to accept leadership responsibility during their collegiate years beyond the classroom symbolizes a personal drive above the requirements for graduation. Multiple activities also indicate a person with diverse interest and one who can be adaptable to different situations. Realize that Everything Communicates. Getting a job is tough enough already, do not give away “easy points.” Tips for getting a job Proof read your resume before the prospective employer does. Do not make false statements about your credentials. Do not expect that every hiring manager will have the same reaction to two or three Greek letters of the alphabet on your resume as you might. Be early for appointments. Do not ask questions to demonstrate how smart you are when the answers are easily accessible on the company website. Do ask questions to determine if your skills or experience could be a good match for the employer. Everyone should take time to identify the “target audience” for any personal branding message to ensure relevancy. College graduates should get to know who the decision makers are and how hiring decisions will be made to deliver a well crafted pitch of why they are the most qualified person for a specific role. Great brands stand out positively in a crowd and connect beyond the functional attributes. This should be everyone’s goal in building an “ownable” personal brand regardless of the level. What does it take to develop a personal brand in a global corporation? Can you share some experiences you’ve had with standing out and making a name for yourself at Coca-Cola? Creating a strong personal brand in any organization, especially a global corporation, begins with doing your existing job better than anyone else. Often people spend too much time checking out the job posting board and forget to over deliver in their current role. Set a vision and goals to become the very best in your current role. Seek opportunities to broaden skills whenever possible through voluntary assignments and special projects. This “extra work” will provide great exposure to new areas of the organization and make you a more valuable employee. Be open-minded to different locations around the world when opportunities arise. These situations are frequently sponsored by key executives which allow employees the chance for broader exposure to leadership which is great for personal development and brand building, as long as you accomplish the project successfully. As Director of Strategic Planning many years ago, I found myself in a traditionally mundane role of business analysis and trend reviews. I surfaced the opportunity to revamp the process from an historical viewpoint to a much more futuristic perspective. This idea was fully embraced by leadership and I was allowed to re-invent our approach to an opportunity based strategic planning model. This rework took several months to accomplish, was fully integrated into the USA business and allowed me to grow tremendously. Shortly after the implementation of this model, I accepted the role of Vice President, Western Operations where I was able to actually roll out this new growth system accelerating our performance. It was a very rewarding period in my career and had positive impact on the entire organization. Everyone should look for an opportunity to take any situation in need of repair, tackle the opportunity and demonstrate their ability to lead through change. What others may shun, personal brand builders see as a great chance to make a difference and differentiate themselves from others. Jerry S. Wilson is senior vice president, The Coca-Cola Company, and president of the global McDonalds Division. He leads a worldwide organization that is responsible for building the strategic alliance with McDonalds in over 31,000 restaurants located in 119 countries. Recently, Jerry authored a book called Managing Brand You: 7 Steps to Creating Your Most Successful Self. Mr. Wilson joined The Coca-Cola Company in 1988, from Volkswagen of America, Inc., where he was USA Brand Manager. His background includes general management, strategic planning, brand marketing, customer management and people development.

Tuesday, May 19, 2020

Personal Branding Interview Clara Shih - Personal Branding Blog - Stand Out In Your Career

Personal Branding Interview Clara Shih - Personal Branding Blog - Stand Out In Your Career Today, I spoke with Clara Shih, who is the author of The Facebook Era and a Salesforce.com employee.   In this interview, she discusses what the Facebook era is, how she came to write the book, what social networks mean for personal branding, and more. What is the Facebook Era? The Facebook Era is the technology, business, and cultural transformation in peoples behavior, relationships, and expectations sweeping across the internet thanks to widespread adoption of social networking sites such as Facebook. The previous Internet Era was marked by the World Wide Web of information and the power of linking content. The Facebook Era is defined by the World Wide Web of people emerging across sites like Facebook and Twitter, and the power of trusted online identity and knowing who is connected to whom and how. The implications are vast, affecting nearly every aspect of our personal and professional lives. How did you come to write The Facebook Era, and what is your personal brand? Writing a book was serendipitous in my case. I am not a career author I am a technologist and entrepreneur who decided to bring together the enterprise and social web. When Facebook launched its development platform in May 2007, I wondered why there were no business applications, so I built the first one. Faceconnector (originally called Faceforce) integrates Facebook profiles and friend information into Salesforce CRM. It was a simple idea, but helped kickstart the enterprise social movement. Soon, I found myself talking with organizations of all sizes and industries using my app. Their stories about how Facebook is transforming their businesses were fascinating. I wrote The Facebook Era to capture this history in the making and share best practices, insights, and a vision for the future of the Web with others. What do social networks like Facebook mean for personal branding? Social networks have become necessary and powerful for personal branding. Necessary because the default action now for learning about someone is looking them up on Facebook and Linkedin. Having no presence or worse yet an unprofessional one on those sites is a quick way to be written off. Social networks are powerful for personal branding for a few important reasons: trusted identity, social validation, and forum for broadcasting information. Trusted identity: Social network profiles provide a trusted and widely agreed upon template for communicating your brand for example, your photo, employer, school, interests, and hobbies. Before, putting this information on your website, email signature, or other communication seemed narcissistic. Now its socially acceptable to share this widely. Social validation: Social networks provide opportunities for social validation, such as public recommendations on Linkedin and comments/wall posts on Facebook. Before, testimonials and communication between two individuals were largely private. Now, they are largely public. Forum for broadcasting information: Social networks starting with Facebook created a distribution channel for broadcasting news and updates about individuals. To effectively establish a personal brand, you need reach. How should we think about social networking vis-a-vis traditional social media like blogs and wikis? Do the branding opportunities differ across Facebook, Linkedin, Twitter, and other networks? The single most important difference between social networking and earlier social media is the emergence of personal online identity. Before social networks, social media was effectively interaction among strangers. With social network profiles, you can start to get to know the person behind the name. Seeing someones photo and interests makes the person seem real. Discovering mutual friends builds transitive rapport and trust. But Facebook doesnt replace blogs, wikis, and other communities. It augments them with trusted identity and the social graph. The different social networks themselves espouse different branding. Having a profile on one or the other contributes to your brand. Facebook started out for college kids but has become mainstream, even expected. My friend Larry (half-) jokes that if he cant find you on Facebook, you dont exist to him. He has a crazy schedule as a medical resident and relies on Facebook to manage much of his life and relationships so if you dont have a presence there, he may forget you. Linkedin is for business professionals and more of a transactional versus engagement site. Twitter is the cool, new up-and-comer best for communicating with strangers whom you may not reciprocally follow. MySpace has largely been branded for musicians and entertainers. What do people need to watch out for on social networks? Privacy is an important one that requires careful planning. People need to think carefully about what they want to share with whom. Its a good idea to take some time out and tier your contacts using Facebook friend lists so you can actively manage privacy settings for each group. At an extreme, there are even a rising number of cases of identity theft and other examples of malicious data mining. At some point, there is a tradeoff between privacy protection versus establishing and broadcasting your personal brand which requires ongoing attention and management. Clara Shih is the author of The Facebook Era.   She joined Salesforce.com in 2006 and is responsible for Social Networking Alliances Product Strategy, including the companys formal partnership with Facebook. Previously, she was the product line director of AppExchange, salesforce.coms online business applications marketplace, for which she led the development of the Checkout payment services for partner applications.   Independently, Clara is the creator of Faceconnector, the first business application on Facebook. Faceconnector integrates Facebook profiles and friend data into Salesforce CRM. Clara is a frequently invited speaker on social media at global conferences including Web 2.0 Expo, Enterprise 2.0, Toronto TechWeek, and Social Ad Summit. Clara has held positions at Google and Microsoft, and holds degrees in computer science, economics, and internet studies from Stanford and Oxford, where she studied as a Marshall Scholar.   Follow her on Twitter @clarashih.

Saturday, May 16, 2020

ICOM Nursing Resume - Improve Your Chances of Getting a Job

ICOM Nursing Resume - Improve Your Chances of Getting a JobClean ICOM nursing resume is the key to finding a great job. With millions of jobs in the market and many needing new nurses, it's essential to have a concise, clear and professional resume.Though the profession of nursing is not as popular as it once was, it still needs a lot of patients to care for. Some patients will require more than others, which is why a perfect ICOM nursing resume must have a specialty of a certain area.In order to become a hospital nurse, you need to be certified, have been an RN for at least a year and a half in the US. This makes your chances of getting the job considerably higher. A resume focusing on this qualification will earn you more.There are some factors that you need to consider when preparing for a new nurse. You must know what kind of job you want and how much experience you have before you start looking for one. If you do not have any experience, it would be wise to study nursing related courses online before applying for any nursing jobs.When you're a long time registered nurse and wish to apply for another job, this will mean completing a complete application, which includes a clean sheet for the nursing requirements. You can have the application sent to you by mail, so you don't have to go and look for work.You also need to have a certain amount of compassion for people in need. If you've worked with children or adults, you will be able to empathize better. This is important because you will be able to help someone out in a very personal way.Having a great background of helping people should be a part of your resume. Remember that the information you provide will be used for a test, so it needs to be both organized and convincing.Have an ICOM nursing resume written by a professional and take it to the hospital that you want to work for. At the same time, send in samples of your work for reference. Many employers like to see what kind of skills you bring to the t able when you are hired.

Wednesday, May 13, 2020

Are careers like childs play - Hire Imaging

Are careers like child’s play - Hire Imaging I spent yesterday with my two granddaughters. The girls and I spent a full day enjoying outdoor and indoor activities. By successfully distracting the two-year-old with more age-appropriate pastimes, my seven-year-old granddaughter and I were able to get in a couple rounds of Chutes and Ladders, the classic game I played in my own childhood. For those of you who know me, you won’t be surprised that I thought of an analogy to careers. Sometimes you climb a ladder of forward movement; sometimes an unlucky spin has you sliding backwards. Does it have to be rigidly up and down? While upward and downward movement seems the natural parallel here, career movement is of course a little more complex than this board game. Does hitting a chute with some descending movement really set you back? Or is it all a matter of places of possibility? What if chutes signified the linking and shifting of knowledge from what you’ve done before? And what if ladders embodied doing something different to expand your skill set and to offer you more choices in the future?   What if the “rules” were that Chutes made ladders possible?  You are allowed to extract from your experience that makes you relevant and allows for you to develop in new areas. Ladders facilitated chutes? Every single new experience and new skill produced by a ladder gives you more choices and flexibility in the future. In the career “game,” there are two outcomes that I see quite often with job seekers: If you build too few ladders, your choices will be limited. In other words, you could end up trapped doing the same thing. The lesson here for some of my clients was to cautiously scrutinize lateral moves; they simply often were not worth the extra money. If you use too many ladders at once without balancing them with chutes, you may have trouble persuading hiring managers that you are relevant for their organizations. I’ve seen job seekers try to change too much at once; and the residual effect was that it hampered their sales pitches. I encourage clients to consider alternative two, three, four and five-year plans, so their chutes can be used to earn some ladders.   Mentors are golden “cheats” With this up and down nature of job search and career management, a great mentor or support team can help you play Chutes and Ladders more effectively. Here are some ideas for effectively leveraging mentors: Be clear about your goal and what you want from the relationship. Be proactive. Ask the right questions and control the meetings. Think about people who have been your mentors in the past; keep an open mind regarding who might fit as current mentors. Remember that you can have more than one. It’s like having a sightseeing guide if you find someoneâ€"or better yet, severalâ€"who have “been there and done that” https://hireimaging.com/articles/career-tips/im-over-50-and-i-got-a-job. Their experiences and related lessons can help you avoid making the same mistakes; and find shorter paths to your goals. They can also give you impartial feedback on beliefs or actions that might be limiting you. Start from your past. Go from there. Build a “board” of mentors for growth and accountability. And give back to them whenever possible. This is the gist of networking. It’s also the gist of sowing what you reap. Those hard-line chutes and ladders become a lot more flexible and fun! So, yes, careersâ€"lifeâ€"is hard and seemingly randomly unfair. People who seem to do less work get promoted. People who do great work get let go. But when you slide down a chute, there’s usually a ladder close by. Keep playing. Photo: BenHussman

Friday, May 8, 2020

How To Save Your LinkedIn Data - Steps You Need To Take Today

How To Save Your LinkedIn Data - Steps You Need To Take Today How To Save Your LinkedIn Data Steps You Need To Take Today LinkedIn / LinkedIn Profiles In September 2016, LinkedIn announced a redesign of its desktop (non-app) user interface. The announcement noted, “This is the largest redesign since LinkedIn’s inception.” The design update is expected to bring the desktop experience closer to what users of the LinkedIn mobile app are used to seeing. More important than how LinkedIn will look once the redesign is rolled out is what features will â€" or won’t â€" still be included. In the past, when LinkedIn has refreshed its user interface, it has removed features. In anticipation that this may happen with the forthcoming redesign, you should consider backing up your LinkedIn profile right now, so you don’t lose any data. I don’t have the new version yet, but I know several people who do. I’ve gone through this process, it takes 5-10 minutes at most. There are two things to do: The first is to save a PDF of your profile. This will save the content in your profile only (no photos or graphics). Begin by clicking on the downward arrow next to the “View profile as” button. Choose Save to PDF You’ll be able to open the PDF and view your content. Next, you’ll need to archive your LinkedIn data. This will create spreadsheet files (in .csv format) of your LinkedIn account â€" your connections, contacts, email inbox, positions, and profile. It will also include a “Rich Media” folder with images included on your profile. In contrast to the PDF of your LinkedIn profile, the spreadsheet files will allow you to copy-and-paste your data into your LinkedIn profile, should you ever need to. In addition, if LinkedIn removes sections with the user interface redesign, you will be able to add this information back into your profile, if you want to. You can find the full listing of what is included in the data archives here. Here’s how to get your data archive. Click on your profile photo in the upper right hand corner of your LinkedIn profile. On the drop-down menu, click on the blue “Manage” button next to “Privacy Settings.” Once on the “Privacy Settings” page, scroll down to “Getting an archive of your data.” Click on that link. That will open a drop-down menu. You will be able to choose whether you want a “fast file,” which includes selected information from your account or the “fast file with other data,” which includes account activity and history. Choose the option you want and click the blue “Request archive” button. I recommend the Fast file plus other data option. Once you’ve selected your option you will be asked to put in your password. Once you’ve put in your password you’ll get a notice that your Request is pending. You’ll receive an email from LinkedIn with the first installment of your LinkedIn data archive in about 10 minutes. The notification will have a downloadable link. When you click the download link in your email, you will be taken back to your LinkedIn profile, where you will find a blue “Download” link. You have 72 hours to download the file. LinkedIn will send a second email when the rest of the data file is ready (within 24 hours). Clicking the “Download” button will create a zip folder. Once you unzip it, you will see the .csv files with your connections, contacts, inbox, positions, profile, and registration information, plus a folder containing your Rich Media. *Please note, this feature is only available using the desktop version of LinkedIn, not using the mobile app. Also, because your backup may contain private information, do not download your data using a public computer.