Personal Branding Interview Clara Shih - Personal Branding Blog - Stand Out In Your Career

Personal Branding Interview Clara Shih - Personal Branding Blog - Stand Out In Your Career Today, I spoke with Clara Shih, who is the author of The Facebook Era and a Salesforce.com employee.   In this interview, she discusses what the Facebook era is, how she came to write the book, what social networks mean for personal branding, and more. What is the Facebook Era? The Facebook Era is the technology, business, and cultural transformation in peoples behavior, relationships, and expectations sweeping across the internet thanks to widespread adoption of social networking sites such as Facebook. The previous Internet Era was marked by the World Wide Web of information and the power of linking content. The Facebook Era is defined by the World Wide Web of people emerging across sites like Facebook and Twitter, and the power of trusted online identity and knowing who is connected to whom and how. The implications are vast, affecting nearly every aspect of our personal and professional lives. How did you come to write The Facebook Era, and what is your personal brand? Writing a book was serendipitous in my case. I am not a career author I am a technologist and entrepreneur who decided to bring together the enterprise and social web. When Facebook launched its development platform in May 2007, I wondered why there were no business applications, so I built the first one. Faceconnector (originally called Faceforce) integrates Facebook profiles and friend information into Salesforce CRM. It was a simple idea, but helped kickstart the enterprise social movement. Soon, I found myself talking with organizations of all sizes and industries using my app. Their stories about how Facebook is transforming their businesses were fascinating. I wrote The Facebook Era to capture this history in the making and share best practices, insights, and a vision for the future of the Web with others. What do social networks like Facebook mean for personal branding? Social networks have become necessary and powerful for personal branding. Necessary because the default action now for learning about someone is looking them up on Facebook and Linkedin. Having no presence or worse yet an unprofessional one on those sites is a quick way to be written off. Social networks are powerful for personal branding for a few important reasons: trusted identity, social validation, and forum for broadcasting information. Trusted identity: Social network profiles provide a trusted and widely agreed upon template for communicating your brand for example, your photo, employer, school, interests, and hobbies. Before, putting this information on your website, email signature, or other communication seemed narcissistic. Now its socially acceptable to share this widely. Social validation: Social networks provide opportunities for social validation, such as public recommendations on Linkedin and comments/wall posts on Facebook. Before, testimonials and communication between two individuals were largely private. Now, they are largely public. Forum for broadcasting information: Social networks starting with Facebook created a distribution channel for broadcasting news and updates about individuals. To effectively establish a personal brand, you need reach. How should we think about social networking vis-a-vis traditional social media like blogs and wikis? Do the branding opportunities differ across Facebook, Linkedin, Twitter, and other networks? The single most important difference between social networking and earlier social media is the emergence of personal online identity. Before social networks, social media was effectively interaction among strangers. With social network profiles, you can start to get to know the person behind the name. Seeing someones photo and interests makes the person seem real. Discovering mutual friends builds transitive rapport and trust. But Facebook doesnt replace blogs, wikis, and other communities. It augments them with trusted identity and the social graph. The different social networks themselves espouse different branding. Having a profile on one or the other contributes to your brand. Facebook started out for college kids but has become mainstream, even expected. My friend Larry (half-) jokes that if he cant find you on Facebook, you dont exist to him. He has a crazy schedule as a medical resident and relies on Facebook to manage much of his life and relationships so if you dont have a presence there, he may forget you. Linkedin is for business professionals and more of a transactional versus engagement site. Twitter is the cool, new up-and-comer best for communicating with strangers whom you may not reciprocally follow. MySpace has largely been branded for musicians and entertainers. What do people need to watch out for on social networks? Privacy is an important one that requires careful planning. People need to think carefully about what they want to share with whom. Its a good idea to take some time out and tier your contacts using Facebook friend lists so you can actively manage privacy settings for each group. At an extreme, there are even a rising number of cases of identity theft and other examples of malicious data mining. At some point, there is a tradeoff between privacy protection versus establishing and broadcasting your personal brand which requires ongoing attention and management. Clara Shih is the author of The Facebook Era.   She joined Salesforce.com in 2006 and is responsible for Social Networking Alliances Product Strategy, including the companys formal partnership with Facebook. Previously, she was the product line director of AppExchange, salesforce.coms online business applications marketplace, for which she led the development of the Checkout payment services for partner applications.   Independently, Clara is the creator of Faceconnector, the first business application on Facebook. Faceconnector integrates Facebook profiles and friend data into Salesforce CRM. Clara is a frequently invited speaker on social media at global conferences including Web 2.0 Expo, Enterprise 2.0, Toronto TechWeek, and Social Ad Summit. Clara has held positions at Google and Microsoft, and holds degrees in computer science, economics, and internet studies from Stanford and Oxford, where she studied as a Marshall Scholar.   Follow her on Twitter @clarashih.

ICOM Nursing Resume - Improve Your Chances of Getting a Job

ICOM Nursing Resume - Improve Your Chances of Getting a JobClean ICOM nursing resume is the key to finding a great job. With millions of jobs in the market and many needing new nurses, it's essential to have a concise, clear and professional resume.Though the profession of nursing is not as popular as it once was, it still needs a lot of patients to care for. Some patients will require more than others, which is why a perfect ICOM nursing resume must have a specialty of a certain area.In order to become a hospital nurse, you need to be certified, have been an RN for at least a year and a half in the US. This makes your chances of getting the job considerably higher. A resume focusing on this qualification will earn you more.There are some factors that you need to consider when preparing for a new nurse. You must know what kind of job you want and how much experience you have before you start looking for one. If you do not have any experience, it would be wise to study nursing related courses online before applying for any nursing jobs.When you're a long time registered nurse and wish to apply for another job, this will mean completing a complete application, which includes a clean sheet for the nursing requirements. You can have the application sent to you by mail, so you don't have to go and look for work.You also need to have a certain amount of compassion for people in need. If you've worked with children or adults, you will be able to empathize better. This is important because you will be able to help someone out in a very personal way.Having a great background of helping people should be a part of your resume. Remember that the information you provide will be used for a test, so it needs to be both organized and convincing.Have an ICOM nursing resume written by a professional and take it to the hospital that you want to work for. At the same time, send in samples of your work for reference. Many employers like to see what kind of skills you bring to the t able when you are hired.

Are careers like childs play - Hire Imaging

Are careers like child’s play - Hire Imaging I spent yesterday with my two granddaughters. The girls and I spent a full day enjoying outdoor and indoor activities. By successfully distracting the two-year-old with more age-appropriate pastimes, my seven-year-old granddaughter and I were able to get in a couple rounds of Chutes and Ladders, the classic game I played in my own childhood. For those of you who know me, you won’t be surprised that I thought of an analogy to careers. Sometimes you climb a ladder of forward movement; sometimes an unlucky spin has you sliding backwards. Does it have to be rigidly up and down? While upward and downward movement seems the natural parallel here, career movement is of course a little more complex than this board game. Does hitting a chute with some descending movement really set you back? Or is it all a matter of places of possibility? What if chutes signified the linking and shifting of knowledge from what you’ve done before? And what if ladders embodied doing something different to expand your skill set and to offer you more choices in the future?   What if the “rules” were that Chutes made ladders possible?  You are allowed to extract from your experience that makes you relevant and allows for you to develop in new areas. Ladders facilitated chutes? Every single new experience and new skill produced by a ladder gives you more choices and flexibility in the future. In the career “game,” there are two outcomes that I see quite often with job seekers: If you build too few ladders, your choices will be limited. In other words, you could end up trapped doing the same thing. The lesson here for some of my clients was to cautiously scrutinize lateral moves; they simply often were not worth the extra money. If you use too many ladders at once without balancing them with chutes, you may have trouble persuading hiring managers that you are relevant for their organizations. I’ve seen job seekers try to change too much at once; and the residual effect was that it hampered their sales pitches. I encourage clients to consider alternative two, three, four and five-year plans, so their chutes can be used to earn some ladders.   Mentors are golden “cheats” With this up and down nature of job search and career management, a great mentor or support team can help you play Chutes and Ladders more effectively. Here are some ideas for effectively leveraging mentors: Be clear about your goal and what you want from the relationship. Be proactive. Ask the right questions and control the meetings. Think about people who have been your mentors in the past; keep an open mind regarding who might fit as current mentors. Remember that you can have more than one. It’s like having a sightseeing guide if you find someoneâ€"or better yet, severalâ€"who have “been there and done that” https://hireimaging.com/articles/career-tips/im-over-50-and-i-got-a-job. Their experiences and related lessons can help you avoid making the same mistakes; and find shorter paths to your goals. They can also give you impartial feedback on beliefs or actions that might be limiting you. Start from your past. Go from there. Build a “board” of mentors for growth and accountability. And give back to them whenever possible. This is the gist of networking. It’s also the gist of sowing what you reap. Those hard-line chutes and ladders become a lot more flexible and fun! So, yes, careersâ€"lifeâ€"is hard and seemingly randomly unfair. People who seem to do less work get promoted. People who do great work get let go. But when you slide down a chute, there’s usually a ladder close by. Keep playing. Photo: BenHussman

How To Save Your LinkedIn Data - Steps You Need To Take Today

How To Save Your LinkedIn Data - Steps You Need To Take Today How To Save Your LinkedIn Data Steps You Need To Take Today LinkedIn / LinkedIn Profiles In September 2016, LinkedIn announced a redesign of its desktop (non-app) user interface. The announcement noted, “This is the largest redesign since LinkedIn’s inception.” The design update is expected to bring the desktop experience closer to what users of the LinkedIn mobile app are used to seeing. More important than how LinkedIn will look once the redesign is rolled out is what features will â€" or won’t â€" still be included. In the past, when LinkedIn has refreshed its user interface, it has removed features. In anticipation that this may happen with the forthcoming redesign, you should consider backing up your LinkedIn profile right now, so you don’t lose any data. I don’t have the new version yet, but I know several people who do. I’ve gone through this process, it takes 5-10 minutes at most. There are two things to do: The first is to save a PDF of your profile. This will save the content in your profile only (no photos or graphics). Begin by clicking on the downward arrow next to the “View profile as” button. Choose Save to PDF You’ll be able to open the PDF and view your content. Next, you’ll need to archive your LinkedIn data. This will create spreadsheet files (in .csv format) of your LinkedIn account â€" your connections, contacts, email inbox, positions, and profile. It will also include a “Rich Media” folder with images included on your profile. In contrast to the PDF of your LinkedIn profile, the spreadsheet files will allow you to copy-and-paste your data into your LinkedIn profile, should you ever need to. In addition, if LinkedIn removes sections with the user interface redesign, you will be able to add this information back into your profile, if you want to. You can find the full listing of what is included in the data archives here. Here’s how to get your data archive. Click on your profile photo in the upper right hand corner of your LinkedIn profile. On the drop-down menu, click on the blue “Manage” button next to “Privacy Settings.” Once on the “Privacy Settings” page, scroll down to “Getting an archive of your data.” Click on that link. That will open a drop-down menu. You will be able to choose whether you want a “fast file,” which includes selected information from your account or the “fast file with other data,” which includes account activity and history. Choose the option you want and click the blue “Request archive” button. I recommend the Fast file plus other data option. Once you’ve selected your option you will be asked to put in your password. Once you’ve put in your password you’ll get a notice that your Request is pending. You’ll receive an email from LinkedIn with the first installment of your LinkedIn data archive in about 10 minutes. The notification will have a downloadable link. When you click the download link in your email, you will be taken back to your LinkedIn profile, where you will find a blue “Download” link. You have 72 hours to download the file. LinkedIn will send a second email when the rest of the data file is ready (within 24 hours). Clicking the “Download” button will create a zip folder. Once you unzip it, you will see the .csv files with your connections, contacts, inbox, positions, profile, and registration information, plus a folder containing your Rich Media. *Please note, this feature is only available using the desktop version of LinkedIn, not using the mobile app. Also, because your backup may contain private information, do not download your data using a public computer.